BODY
Boody Wear
BY 50 AND ME
We pride ourselves in the fact that our manufacturing processes are eco-certified and that our garments are made from ethically sourced, 100% organically grown bamboo. It is our desire to see the world of fashion transform and embrace practices that respect both the environment, as well as the people that live in it. And we believe that it all starts with us. By challenging consumers to change their habits and to educate themselves about ethical fashion, we hope to contribute to a cleaner and greener future!
Boody is an Australian sustainable clothing brand that makes everyday basics. Created by two families, today their children continue their work. From women’s and men’s essentials to active, baby and loungewear, Boody has your entire wardrobe of basics covered.
We’ve arrived at a point in time where we need to make change. There shouldn’t be an ‘eco’ category. There should only be an ‘eco’ category. But we know we’re not there yet. So, we’ll keep making everyday essentials with materials that are better for the environment than the range that came before.
And comfier, of course. We’re still Boody, after all.
The Benefits of Bamboo in Clothing
The benefits of bamboo fabric are endless. Naturally eco-friendly, a dream to wear, resilient, superbly soft and healthy for even the most sensitive skin, bamboo clothing is without a doubt the way to go.
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THE CHOICE FOR SUSTAINABILITY Grown organically No pesticides. No insecticides. No fertilisers. Ok, we’re off to a good start… Grown without artificial irrigation Producing commercial harvests of bamboo requires only rainwater. What’s more, all water used in the production process is recycled and re-used. Improving air quality Bamboo plantations produce 30% more oxygen than an equivalent area of trees and absorb more carbon dioxide and greenhouse gases. Fast growing, regenerating The fastest growing woody plant in the world, some species of bamboo shoot up as much as one metre a day! New stems are able to be harvested again and again. Honestly, try to wrap your mind around that. |
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THE CHOICE FOR HEALTH Anti-bacterial & anti-fungal Bamboo contains an anti-bacterial and anti-fungal bio-agent which is retained through the process of fabrication and after washing many, many times. This property also makes Boody garments odour-resistant. Sounds good… and smells good. Hypoallergenic Particularly suitable for eczema sufferers and those with extra sensitive skin. Breathable & moisture-wicking The structure of the bamboo fibres contains micro-gaps, which provide ventilation and pull moisture away from the body, allowing the skin to breathe. UPF50+ Sun protection All Boody garments are made from a UPF50+ rated fabric to protect yourself from ultraviolet (UV) damage. Layer up! |
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THE CHOICE FOR COMFORT Silky soft Light, luxuriously soft and gentle on the skin, bamboo is a dream to wear. Thermo-regulating Cosy in winter, cool in summer, Boody garments provide warmth without bulk. Great for exercise in all conditions. Anti-static A neutral charge prevents static build-up, preventing clinging. |
Boody wear can be found at the following:
www.boodywear.co.za
